We want to make gifting feel more personal, even at scale

In 2017, brothers Alan and Gary McCormack took a decade of lessons learned from running leather goods company CarveOn and teamed up with gifting expert Robert Kennedy to build Made Personal. We design, source, manufacture, and distribute quality personalised products, quickly and within budget.

Our talented team creatively solve our clients’ problems using higher quality, sustainable products that are actually useful. Our 15,000 ft2 workshop, studio and design space houses all of the equipment and know-how to control every aspect of the quality and speed of our service. We work closely with customers and organisations all over the world, from individuals to Fortune 500 companies. Whether you need one special notebook for a birthday or a thousand bottles for your team, we’ll deliver on our promise. While there are many companies that can arrange customised goods, most lack any infrastructure or production capabilities. We pride ourselves on the ability to individually brand and personalise all of our products and packaging in-house to make gifting truly personal.

Dedicated B2B SWAG Platform

SWAG.EU was born from customer feedback, as they were seeking an easy-to-use system for creating and sending customised products. In response, we developed SWAG.EU. offering our customers:

✓ Bulk Order & Delivery Options

✓ Store + Pack + Ship Service

✓ Building & Managing SWAG stores

Discover more

Award Winning

Made Personal Wins Kildare Digital Champion Awards 2022

Made Personal are thrilled to be announced as the overall winner in the Kildare Digital Champion Awards 2022. The awards programme is an initiative of the Kildare Local Enterprise office and champions brands and business that have adapted and engaged with their customers in new and innovative ways.

Thank you to Jacqui McNabb and the local Enterprise Office Kildare team for all the support over the years and for organising the awards with an inspirational talk from Áine Kerr from Spotify. We also want to thank our amazing team for all their hard work. Congratulations to all the other winners on the day.

Our Promise

We carry large quantities of our most popular products. This enables us to ensure we have solutions on hand for those last-minute, time-sensitive scenarios many of our customers find themselves in.

Cheap, poorly designed, throwaway products can reflect badly on your brand. We focus on quality and usability — which provides longer-term value and less waste.

From responsibly sourced packaging to our reusable, organic and ethical product options, we feel it’s our duty to limit waste and plastic wherever possible. Sustainability is of the utmost importance to us and indeed our clients.

For clients looking for regular gifting at scale, we can build, manage and run your own online swag store which allows you to warehouse, ship and track shipments with ease. Check out our sister site SWAG.EU.

Have an upcoming project? Get in touch!

It’s our people that make Made Personal special. Our creative and friendly team of designers, project managers and fulfilment specialists make sure that every detail of your project is taken care of — freeing up your valuable time.

Would you like to join our team?